YALDA UHIS, PhD is the Regional Director of Common Sense Media, a national non-profit that focuses on helping children, families and educators navigate the digital world. Dr. Uhis is also a senior researcher at the Children’s Digital Media Center at the University of California, Los Angeles (UCLA). In her spare time, she writes a blog for the Huffington Post. Prior to her academic career, Dr. Uhis spent over fifteen years as an entertainment executive, serving as Senior Vice President at MGM as well as a consultant to Google and the city of Santa Monica.


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